RACQUET US OPEN

In celebration of the US Open, we returned for the third year with Racquet House at Rockefeller Center® — the ultimate tennis party. The pop-up featured a Center Plaza court with pros rallying alongside kids from local programs, fan-favorite player sessions, and exclusive private events. Visitors enjoyed interactive moments like the FILA claw machine, specialty drinks from Heineken and Shake Shack, and unforgettable rallies with some of tennis’s biggest stars.

Year

2024

Year

2024

Scope

Creative Direction, Experiential Design

Scope

Creative Direction, Experiential Design

Agency

Poolside Etiquette

Agency

Poolside Etiquette

Racquet House at Rockefeller Center welcomed 500+ VIPs, players, talent, influencers, sponsors, press and friends.

Hosted bars included Shake Shack’s signature ShackBurgers, Veggie Shacks & Crinkle Cut Fries, styled photo stops, Dobel Tequila's signature Ace Paloma serve and music from DJ RadioRahill who entertained guests with a selection of Italian-sportif themed tunes.